“If you don’t start a company, who will?”
In February, Associate Director, Growth Tech at BCG Courtney Dong joined Co-founder & CEO of Noyo, Shannon Goggin, and Co-founder & VP of Marketing at Branch, Mada Seghete, to host “What’s Next for Female Founders,” as a part of #TIStartups where they discussed how female founders are breaking through barriers to create category defining startups.
A few reflections from our session:
• Embrace failure; it’s a critical part of how you learn
• Create lasting networks of people doing similar work; these communities are an invaluable asset and provide inspiration
• For investors out there…
Written by: Torsten Kurth, Vikas Taneja, Mike Deimler, Johanna Puetz, Sebastian Jung, Courtney Dong, Ryah Whalen, Colleen McDonald, Sebastian Hillebrand, Mena Luesse
Despite the disruptions in demand and the decline in VC funding because of the COVID-19 pandemic, Europe’s start-ups will flourish in the more digital future.
The COVID-19 crisis has disrupted the decade-long boom in Europe’s start-up sector. …
In case you missed our SaaStr Annual 2020 workshop, here’s the replay of “Five Ways to Optimize SaaS Pricing and Sales Strategies to Win the Rebound,” presented by BCG experts, Matt Kropp, Managing Director and Partner, Courtney Dong, Associate Director, Growth Tech, and Fede Fabbri, Managing Director and Partner.
In this B Capital and Antler co-hosted webinar, Starting and Building a SaaS Company, you’ll hear from Karen Page, B Capital General Partner, Bryan Ciambella, Antler Partner, Aisling MacRunnels, Synack Chief Business Officer, Malcolm-Wiley Floyd, Rally Founder & CEO, and Vikas Taneja, BCG Managing Director & Senior Partner, on what challenges entrepreneurs should expect when growing and scaling a new SaaS company.
In Part III of the Ideas Without Borders three-episode series hosted by B Capital Group and produced in partnership with The Boston Consulting Group, we examine the strategy behind pricing and packaging. What should a startup consider when developing its value propositions and sales messaging? How should you equip your sales team to reach the right stakeholders, position the product most effectively and close a deal?
In Part II of the Ideas Without Borders three-episode series hosted by B Capital Group and produced in partnership with The Boston Consulting Group, we analyze when startups should consider re-pricing a product or offering. What do you do if you’re pricing too low? How do you incorporate both customer feedback and market signals? What do you need to do to prepare your sales team for a change? How do you ensure you retain customers through a change?
Stay tuned — Part III: Pricing and Packaging Strategies is coming soon…
Ideas Without Borders is a podcast hosted by B Capital Group that is dedicated to exploring the world of fast-scaling, innovative startups that are re-imagining established industries. This three-episode series, produced in partnership with The Boston Consulting Group, we explore the common challenge facing many startups as they scale: product pricing.
Featuring BCG Partner and pricing expert John Pineda and B Capital portfolio CEO Ronen Lazar of INTURN, this segment explores why pricing adjustments are so important when a startup is growing its client base and how to approach a re-pricing exercise.
Listen to Part I: What Price is Right? here.
Stay tuned — Part II: When It’s Time to Rethink Price Point and Part III: Leveraging Price and Packing to Maximize Return on R&D are coming soon…
Tune in here to Part III of “How Businesses Will Survive, Thrive, and Inspire During COVID-19.”
In Part II, Bodas and Taneja discuss the role of digitization in response to the crisis.
Tune in here to Part II of “How Businesses Will Survive, Thrive, and Inspire During COVID-19.”
In Part I, Bodas asks Taneja what he’s seeing with his clients around the world, and Taneja breaks it down into three phases: Flatten, Fight, and Future.
Tune in here to Part I of “How Businesses Will Survive, Thrive, and Inspire During COVID-19.”